Infinite Body Piercing
A pioneer and leader in their industry, the team at Infinite had done a fantastic job creating content their customers love. Every day, thousands of visitors around the world learn from their articles. However, when they came to us, the website store sales were just a small part of their business. Also, they were running on an Ecommerce platform which no longer worked for Infinite’s needs, or their users.
We developed a strategy and migrated Infinite’s store from Magento to Shopify while keeping their traffic and SEO intact. After the site was rebuilt, we continued to help them grow with double digit sales increases—year after year.
In addition to platform migration, we assist with strategy and adopting their online branding to an evolving and expanding in-store presence.
Average online sales revenue increase each year since 2018
Online Sales revenue increase
2020 vs. 2017 (the year before we started)
- Shopify Development
- User / Customer Experience Design
- Google Analytics
- Online Advertising Integration
- In-store Availability
- Website Design
- Website Maintenance
Marketing & Advertising
As the COVID-19 pandemic was beginning, Infinite had the difficult timing of opening a new physical store in Baltimore. Amid uncertain times, the location struggled to get enough customers to come into the store for their services. We launch a simple and cost-effective strategy to boost appointment scheduling through search and social advertising. At the same time, we direct some of the ad budget to expand their online shopping audience. With CTRs well into double digits and low CPCs our strategy helped Infinite bridge the gap and bring more newly loyal customers in.
Baltimore In-store Scheduled Appointments
Increase of October 2020 vs. March 2021
First 5 months of running ads
- Google Search Ads
- Facebook & Instagram Ads
- Email Marketing
- Advertising Management